Last week we had a Hack Day at Poke. We were split into teams of about 6 or 7 and given 24 hours to come up with a ‘working thing with a URL’ that’s something to do with the theme: FOOD. The team I was in came up with That’s a Cappuccino! – A campaign to put an end to people ordering a Cappuccino but receiving a Latte. There’s lots of ways to get a cappuccino wrong, but we narrowed it down to the basic ‘golden ratio’ of what it should be made of:
1 part espresso, 1 part steamed milk, 1 part foam.
With this in mind we’ve built a map, that anybody can contribute to, that simply labels places as “That’s a cappuccino!” or “That’s not a cappuccino!”. We also wrote an open letter to some major cappuccino venders (including Starbucks, Costa and, naturally, The Wild Bean Cafe) asking them how the ensure their cappuccinos are of the correct stanrd and if they’d like to get involved in the campaign and where. Here’s the letter.
Our film unit ran about all over over London interviewing baristas about what they think makes the perfect cappuccino, and they even got to meet Gwilym Davies, the UK and world champion barista who is a jolly nice champ and has officially backed our project:
It turned out to be a pretty massive project for 24 hours but we devided and conquered and… didn’t win in the end (The Holy Sandwich won, well done you lot), but there’s still a chance we can get a prize for the most traffic on our site, as well as improving your next cappuccino – so go check out our site, and get adding to that map.